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Group Operations Director

Blackburn

c£60,000pa

My client is an ambitious privately owned FMCG business, following a considered expansion plan incorporating both acquisitions and organic growth. They have already set up th ...
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Head of Marketing

Blackburn

£55,000 - 60,000pa

My client is an ambitious privately owned FMCG business, following a considered expansion plan incorporating both acquisitions and organic growth. They have already set up th ...
More

 

New Assignments

Head of Marketing

Blackburn

£55,000 - 60,000pa

My client is an ambitious privately owned FMCG business, following a considered expansion plan incorporating both acquisitions and organic growth. They have already set up the business ready for achieving their goals, with a production and warehouse facility capable of supporting five times growth and investment in technology. They are now seeking to appoint an experienced, dynamic Head of Marketing to work alongside the new Sales Director and help develop marketing messages with the Channel Heads of the different routes to market. Whereas currently 95% of their admittedly highly profitable sales figures come via the wholesale market, they are looking to expand into direct e-commerce, retail, convenience and affiliate marketing. They are therefore seeking someone who has broad marketing experience, but who can demonstrate a flair for strategic thinking, planning and delivery, rather than resting on the laurels of their team. The internal team currently stands at six, and they require an inspirational leader, who can set out the overall corporate strategy and then break that down into how each individual in the team can contribute to that overall success. You will be able to demonstrate a strong track record of success in retail marketing, POS, branding and brand awareness and be able to show how you have adapted the message to reflect the different channels, rather than creating one overall message that has then been shoehorned in. Experience of social media marketing and the management of influencers would be highly beneficial.

Ref: 6184/2

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